The European Cities Marketing (ECM) Benchmarking Report measures how city tourism in Europe develops
on the basis of 119 European cities.
15th edition: figures from 119 European cities!
Gathering insights from 119 participating European cities, the European Cities Marketing Benchmarking Report 2018-2019 will provide a unique perspective on the volume of urban tourism in Europe.The report will provide the latest figures on the performance of leading European cities in 2018 and illustrate the main trends in city tourism between 2014 and 2018, enabling individual city destinations to benchmark themselves in terms of volume and other parameters, especially key source markets.
The ECM Benchmarking Report is undoubtedly a must-read for city tourism professionals, consultants, academics and students.
Take a look at the Executive Summary below to find out more!
The 15th edition of the Benchmarking Report provides a vital perspective on the volume of urban tourism in Europe, enabling individual city destinations to chart trends and to benchmark themselves in terms of volume and other parameters, especially key source markets. It will present compelling evidence of the economic significance of contemporary urban tourism. Put simply, cities are the dominant geographical focus of European tourism, especially the lucrative (and therefore much sought after!) short break and congress and/or conventions segments.
ECM Summer School, the unmissable learning opportunity for meetings industry professionals will be held in London, on August 24-28, 2019!Learn more
This event is organised by ETC, ECM & MODUL University Vienna on September 12-13, 2019.Learn more
The 8th City Cards Expert Meeting will take place in Valencia, on October 3-4, 2019Learn more